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An Introduction to Pay Per Click Advertising and Search Engine Marketing

An Introduction to Pay Per Click Advertising and Search Engine Marketing
What Is Search Engine MarketingAt one point search engine marketing was a blanket term that enveloped both the world of paid online advertising as well as search engine optimization. Over time, within the industry SEM has been adopted to solely refer to paid search. At Garrow Media LLC we generally use SEM or Internet marketing to refer to paid lis...
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